MONTAKARN SHUTT has been appointed corporate PR director by Centara Hotels & Resorts. In her new job, Montakarn will be instrumental in overseeing the company’s brand image and reputation through PR, as well as strengthening relationships with local and international media, social influencers and overseas representative offices.
She also takes responsibility for promoting internal communications and consolidation of PR efforts across the PR, sales & marketing teams in Centara’s owned and managed properties worldwide.
Montakarn has more than 11 years of experience in public relations, integrated marketing communications and media strategy. She has served as managing director of Grey Matter Communications Co. Ltd, and previously worked for several years as a consultant and a copywriter in the public relations division of J. Walter Thompson (JWT).
Prior to joining the team at Centara, she was responsible for corporate communications at Mitsubishi Motors (Thailand) Ltd. She holds a postgraduate diploma and a bachelor of arts (English) from Thammasat University.
“We’re delighted to welcome Khun Prae to the Centara family. She brings a wealth of domestic and international PR experience and the passion and leadership skills to further drive the positioning of Centara Hotels & Resorts as Thailand’s pre-eminent hospitality brand,” said Tom Thrussell, Centara’s vice president of brand, marketing and digital.