From the left: Chad Intrachooto, TAT New York; Charinya Kiatlapnachai, director, TAT New York; Kayla Shubert, TAT Canada; and Ratchanida Potipiroon, TAT New York.
THE TOURISM AUTHORITY OF THAILAND, will be emphasizing Thai health and wellness, focusing on three groups – millennials, baby boomers and women – in its marketing program in 2017.
TAT unveiled its 2017 program at a special gathering of travel agents and travel writers in Toronto by Charinya Kiatlapnachai, director of Tourism Authority of Thailand, New York.
In 2016, close to 30 million people visited Thailand, with a large number of them going to Thai spas.
“People today want to take care of themselves, especially women in senior business positions, who don’t have the time to take care of themselves and need the time to do it,” said Charinya.“
“With holistic treatments and pampering, not just for your body but balancing your mind and soul as well. Thailand has much to offer – a variety of products, including medications, healthy Thai food, spa treatments, Thai massage and detox treatments that can help you be a new you.
“You can be a new you in Thailand.”