The four-day show is being organized jointly by the Food Industry Network, with ASEAN Trade Promotion Association, Thailand Convention and Exhibition Bureau, Federation of Thai Industries, Thailand Spa Association, Anti Aging & Rejuvenating Center and the cooperation of ASEAN Cosmetics Association, ASEAN Alliance of Traditional Medicine Industries (AATMI), Chamber of Herbal Industries of the Philippines, Inc., Cosmetic, Toiletry and Fragrance Association of Singapore (CTFAS) and Indonesian Cosmetics Association.
The organizers have brought together products, businesses and services that are health related into a single event, representing a significant gathering forThailandand ASEAN.
Statistics show that ASEAN is the source for quality raw material because of the area’s natural biodiversity – leading to large variety of herbal and phytochemicals production.
ASEAN also abounds in age-old traditional wisdom about the uses and applications of these natural products for health and beauty, and for wellness, creating an opportunity for ASEAN to become one the most comprehensive health and beauty and wellness centres in the world, with an abundant base of knowledge in relaxation, anti aging and longevity.
That includes the Miracle Foods Zone, which features the foods regarded as 10 Super Foods. These include pomegranate, several types of berries, Koji berry and some Thai fruits. Then there are the Super Grains which offer great health benefits and even advice on how to manage necessary vitamins and food supplements.
InThailand, the fast growth items are tea drinks, with an estimated market of 9.1 billion baht, followed by functional drinks at 4 billion baht in 2011. In 2012, new segments are expected to develop in the areas of drinks for healthy skin as well as for male sexual potency drinks.
In addition to Health Food and Ingredient, HFIT & BeFit exhibits offer products and services promoting beauty, health and well-being in the forms of spa, esthetic, holistic, anti-aging and rejuvenation promotion centres. “HFIT & BeFit are a great addition to the show because of the large number of visitors looking for products and wellness-based services and resources”.
HFIT & BeFit show will be reserved for business visitors on March 29 and 30, open to the general public on March 31 and April 1.
Business visitors will have the opportunity to do business matching and update knowledge on trends of food supplements in Thailand and worldwide from the president of Health Food and Supplement Association of Thailand as well as on spa management and trends and on use of herbal products in spas by the Thai Spa Association.
Other areas of interest include the latest information on products to retard aging and rejuvenate health plus an update on the ASEAN natural cosmetics,Singapore cosmetics market, development in Indonesian natural cosmetics regulation, etc.
For futher information: www.hfitexpo.com, www.biobeautyshow.com.
ASEAN exhibitors should contact: Amando E. 6681 692 4190, firstname.lastname@example.org
Non-ASEAN exhibitors should contact: Pranee S. 662 714 4816, email@example.com
Korean exhibitors should contact: Natchanut P. at firstname.lastname@example.org